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What do m&m stand for- What do m&m stand for
Created by Forrest E. The inspiration behind the treat came after Mars noticed people eating chocolate buttons with a hard shell in an effort to prevent the chocolate from melting. Murrie, to bring the idea to life. It took a bit of audacity, but Forrest came and pitched the idea of making these small candies that melt in your mouth but not in your hand.
Some sources attest that he had some Rowntree Smarties with him at the time, and that he claimed to hold the foreign production rights for them. Forrest needed Hershey to produce the chocolate for the candy.
He offered to share top-billing with Bruce. Afterwards, Mars changed the name of the company to Food Manufacturers, Inc. Later, Krruppenbacher gave Forrest one-third of the seats on the board, which gave Mars enough influence to push Mars to modernize its production and expand its market globally. He became chairman of the company in and in he merged it with Food Manufacturers, Inc. The name of the new merged company was agreed to become Mars, Inc. All Rights Reserved. Please contact for permissions.
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This inspired him to create a similar product with a candy-coated outer shell, which would prevent the chocolate inside from melting.
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